SixDI Blogs

 

The Not-So-Charmed Life of an Early Adopter

Perspectives on Innovation

Introducing SixDI [siks-dee-ahy]

Bringing innovations from concept to success in today's market is an arduous journey. Let SixDI be your travel guide.

Ecosystems & burning platforms

Are you North or South?

The 6 Degrees of Innovation

Using our ecosystem-centric approach for innovation planning and delivery to quickly identify and breakthrough roadblocks to success.

The anatomy of a living brief

Most major initiatives demand coordination across a wide range of internal and external constituents. A SixDI Living Brief is a part of many of our client engagements on these large innovation programs. Take a look inside the Living Brief developed for the Freescale Semiconductor Consumer Segment business as a part of their Smart Mobile Devices Category Creation program.

The making of an experience simulation

The quickest path to understanding is through the eyes. A SixDI Experience Simulation utilizes a combination of industrial design concepts, rapid prototyping, software experience design, video special effects and human-centered storytelling to bring future products and experiences to life. Take a walk through the experience of building an Experience Simulation, in this case for Smart Mobile Devices based upon current and future semiconductors from Freescale.

The Reinvention of an Iconic American Brand

With their return to market in 2010, Bailey Banks & Biddle has combined the best of online and retail jewelry. SixDI joined with the new leadership team even before funding to help shape the new company’s positioning within their ecosystem, their consumer value proposition and business model plus their in-store and online shopping experiences.

Proactive Thought Leadership Via Social Media

Establishing a clear and authentic strategic voice across your ecosystem via social media takes the engagement of your best and brightest thought leaders across your company. However, these people tend to have functional responsibilities that keep them fully employed before taking time to scan the web for relevant conversations to participate in. SixDI Conversation Management maximizes the social media effectiveness of your key personnel while minimizing their time commitment.